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The Washington Chapter provides many educational programs per year. Meetings are open to members and non-members; however, to receive educational credit one must be a member. Please check our calendar often for updates.
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| 2012 Meeting Schedule |
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| Date: |
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Feb 15, 2012 |
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| Time: |
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8:30 a.m. - 10:00 a.m. |
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| Location: |
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WSCPA - Click here for driving directions |
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| Topic: |
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Putting the Fun Back Into Performance Evaluations |
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| Speaker(s): |
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Andrea Ballard, SPHR, Expecting Change, LLC
HR Consultant and Career Coach |
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| Agenda: |
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Do you dread the annual performance review process? Does the idea of writing reviews and talking with your staff fill you (and your staff) with dread? In this session you will learn the purpose of the performance review, and some new ways you can tweak the process to make it more enjoyable and meaningful for everyone. |
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| Date: |
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May 23, 2012 |
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| Time: |
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8:30 a.m. -10:30 a.m. |
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| Location: |
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Hellam, Varon & Company
1750 112th Avenue NE #E200
Phone 425-453-9192 |
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| Topic: |
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Key Steps to Building a Marketing Culture in your Firm |
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| Speaker(s): |
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Art Kuesel, Koltin Consulting Group |
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| Agenda: |
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Don’t miss this fast-moving session, just in time for the summer marketing season.
Learning Objectives: Attendees will understand the benefits that can come with developing a stronger marketing culture. Attendees will learn about and understand key obstacles to building a marketing culture and how to overcome them. Attendees will learn and understand key strategies and how to apply them to build a marketing culture at their CPA firm.
Session Description: For so many firms, marketing is an activity “reserved” for a very select group of people within the firm. However, these firms lack a key weapon in the fight for new business in today’s competitive marketplace - which is a firmwide marketing culture. When you work to engage everyone in the marketing process , you will have more new client wins, more cross-selling successes, greater client retention, stronger market presence, and better internal collaboration and communication. Attend this workshop to learn how you can go about it at your firm. Art has worked with dozens of firms as an internal marketing director and in a consultative role implementing strategies that show measurable results quickly, but also drive toward long-term marketing culture development |
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| Date: |
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Jun 19-22, 2012 |
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AAA National Practice Management Conference - Las Vegas, Nevada |
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| Agenda: |
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The two-and-a-half day educational extravaganza and exchange has something for everyone involved in accounting administration. |
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| Details: |
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TBA
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| Date: |
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Jul 18, 2012 |
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| Time: |
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8:30 a.m. - 10:00 a.m. |
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| Location: |
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WSCPA - Click here for driving directions |
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| Topic: |
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Communication Styles |
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| Speaker: |
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Arden Clise, Clise Etiquette |
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| Agenda: |
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TBA |
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| Date: |
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Sep 19, 2012 |
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8:00 a.m. - 4:00 p.m. |
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| Location: |
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WSCPA - Click here for driving directions |
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| Topic: |
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All Day Conference |
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| Speaker(s): |
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Jennifer Wilson, Convergence Coaching |
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| Agenda: |
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TBA |
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| Date: |
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Nov 28, 2012 |
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| Time: |
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8:30 a.m. - 10:00 a.m. |
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| Location: |
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WSCPA - Click here for driving directions |
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| Topic: |
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TBA |
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| Speaker(s): |
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TBA |
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| Agenda: |
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TBA |
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